Greening the Culture Campaign

Greening the Culture Brand Marketing Campaign is cost -effective, response-driven collaborative marketingcampaign that challenges individuals, businesses and organization to reduce their carbon footprint  in their community by  10% by 2012. The Greening the Culture Campaign promotes Personal Sustainability, Recycling and carbon footprint reduction in urban communities and is designed to create awareness and encourage value based consumerism. The marketing campaign give brands the opportunity to demonstrate their social responsible and eco-consciousness while marketing their products and services.